In the article, How Local Firms Beat Multinationals Sean Silverthorne provides some interesting tips about improving the competitive advantages of small businesses. One important thing to always remember is that sometimes your weaknesses are actually strengths. Being small means that you can be more nimble and responsive to opportunities. Being concentrated in one market means that you should have an advantage in knowing that market and tailoring your message to them. Having a small staff means that your overhead is less and you can be profitable with smaller projects. Don’t let others look down on you for your size. You may be better positioned than you think.
Small CAN Beat Big!
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