Yesterday Microsoft launched is new search engine Bing with an expensive advertising campaign. I bet the owners of bling.com are super exited as the value of their domain has increased the chance that they can convert that domain into real bling.
Of course the first search that I completed was for “Paul Mobley”. I’m happy to say that Microsoft got that right by putting me up on top. =)
Yet, for me that will likely be one of the last times that I use the search engine. Is it me or is this new launch of little or no importance? How much market share will they be able to capture from Google and Yahoo? Do they honestly believe that a major marketing campaign will change the ingrained behaviors of millions of internet users? Even if their system was good why would we want to give them another monopoly?
I predict that Bing will go Bust.
