Publishers Weekly, the leading magazine on the American book business, predicted another big hit this fall from the makers of American Farmer. The new offering by Welcome Books is Slow: Life in a Tuscan Town. This oversized hardcover by photographer Douglas Gayeton is a tribute to rural Italian life and charming local characters whose livelihoods and shared culture center on the growing, preparing, eating, and everyday pleasures of food.
Lynn Andriani, the columnist for Publishers Weekly, reported today that the slow food book has already gone back for a second printing bringing the total to 25,000 copies (which is impressive since the book won’t be released until next month). Lynn issued a “sleeper alert” encouraging the publishing world to sit up and take notice.
Welcome Book’s publisher Lena Tabori has continued the a tradition of complex, fascinating books with human truths at their heart. Books that tell the truth, speak with integrity and come from passion. American Farmer by photographer Paul Mobley was a perfect example of of this type of passion and you can expect Slow to keep the tradition alive.
