by Paul Mobley on September 15, 2009
CitySourced was introduced today as one of the finalists at TechCrunch50. CitySourced is a realtime mobile civic engagement tool. CitySourced provides: a free, simple, and intuitive tool empowering citizens to identify civil issues (potholes, graffiti, trash, snow removal, etc) and report them to city hall for quick resolution; an opportunity for government to use technology [...]
by Paul Mobley on August 27, 2009
Now that we live in a flat world (see: The World Is Flat 3.0: A Brief History of the Twenty-first Century) you’ll start to see more organizations (entrepreneurial, non-profit, government, etc) that no longer act like “small businesses” but rather “quasi-small businesses”. They use the leverage, manpower, and distribution systems of large multinational organizations and [...]
by Paul Mobley on August 17, 2009
Thanks to everyone who took the time to check out the Pinkberry challenge and provide feedback online and off. There were a lot of professionals who were unable to participate due to their production schedules (which I understand). However, I think that some others were scared to show how they do their magic (which is [...]
by Paul Mobley on August 11, 2009
At various times I have used the wrong strategy. (Honestly, it has happened more than I care to admit). I had no one to blame as it was a strategy that I came up with all on my own. Stop trying to be clever and original. Instead look for the best strategy for accomplishing your [...]
by Paul Mobley on August 7, 2009
The little that I know about photography is that you’re goal is to capture good light in a way that tells a great story. As mentioned in the previous post I purchased a Canon G10. This camera has got me excited again about photography because it’s basically a professional’s point-an-shoot. David Studarus recommended that I [...]
by Paul Mobley on June 23, 2009
Did you know that search engines like Google, Yahoo, and Bing don’t search active websites but rather their saved copies? This is one of the reasons that it can take a while have your results show up on thier websites. It takes time for them to visit (or crawl) your page so they can index [...]
by Paul Mobley on June 4, 2009
Yesterday Microsoft launched is new search engine Bing with an expensive advertising campaign. I bet the owners of bling.com are super exited as the value of their domain has increased the chance that they can convert that domain into real bling. Of course the first search that I completed was for “Paul Mobley”. I’m happy [...]
by Paul Mobley on January 28, 2009
On of those house keeping things that all small business owners should do is to make sure the copyright information is up to date for your intellectual property. For our web-based world that means doing a double check of the fine print for your websites, blogs, etc. (Note: This is not legal advice. You may [...]
by Paul Mobley on November 29, 2008
On Wednesday, the day before Thanksgiving, my wife and I needed to go grocery shopping. We had just finished moving to our new home in Tustin, CA and needed somewhere close. A quick Google map search on my iPhone revealed that there was a Stater Bros just north on Redhill about a mile. The place [...]
by Paul Mobley on November 6, 2008
eFax innovated faxes for small business giving mobility and efficentcy. This allowed business owners the freedom to be out in the world instead of tied to the office waiting for a fax. PhonePeople.com has done the same thing with large scale PBX phone systems and streamlined them to match the collaborative and mobile world of [...]
by Paul Mobley on August 26, 2008
Often the first tool new online merchants use is PayPal. It’s easy to setup, there are no monthly fees, and you can package up an order and send it over to them for payment. However, once you get to a certain level of business most people graduate to a full online merchant account for several [...]
by Paul Mobley on August 13, 2008
E-Mail marketing is a wonderful tool a small business to use. You can communicate like the big boys with inexpensive tools to create and send mailings to your clients and prospects. These systems allow messages that are not only targetable but also accountable (you can see who opened the e-mail, when they did it, and [...]
by Paul Mobley on May 6, 2008
Small Businesses are tough to grow. Mainly because you need to hire people and they naturally do things differently than you. So in order to have everyone new do things the same way as the founder you need to define the process. This is a tough thing to sit down and do. Often it will [...]
by Paul Mobley on March 27, 2008
There are many different types of systems that are used to operate a business. They are designed to automate or improve the effectiveness of the practices that you do normally. These “best practices” shouldn’t change but the method for implementing them might. CRM is on of those buzz words in business today. Customer relationship management [...]